TRMA CANADA
bio info to be added here.
Meet the Board
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With over 20 years experience in the telecommunications industry Kara brings a wealth of knowledge and experience to our team. As the past president of TRMA Canada she has built strong relationships in the Canadian and US markets and continues to serve as our board liaison with TRMA US. In her role as Executive Director, Kara is focused on helping the board deliver against growth plans and continuing to deliver value for our members.
Neha is a Sr. Manager Credit Risk Strategy at Rogers and is delivering on an innovative credit strategy across all lines of business with a focus on automation, minimizing customer friction while driving profitable risk-adjusted growth. Most recently she held roles at Rogers spanning budget creation, capital management, employee engagement, sales performance, planning, and governance. Prior to Rogers, Neha managed Reebok India’s running category, which accounted for 50% of revenues. Outside of work, Neha has a keen passion for Latin dance and has been pursuing it for 15 years. In her role as President of TRMA, she is looking forward to delivering against the annual operating plan with enthusiasm, building on the great work to date and fostering new ideas across the board,
Yaseen is a Manager of Credit Strategy and Fraud Mitigation at SaskTel with 15+ years of leadership, sales and project experience in the telco industry. Prior to his current role, Yaseen worked as a Sales Manager at SaskTel and a Business Analyst at TELUS. He believes employee engagement drives customer loyalty, sales EBIDTA. As the Founder of a nonprofit,
RDC Community Empowerment & Support he has received rewards for his community engagement.
Steve has spent the 20 years of his career at TELUS. In his current role as Finance Director, he is the dedicated leader of several teams focusing on commercial A/R, commercial credit and collections and payment processing.
Steve brings this knowledge and experience to the TRMA board where he has spent the last 8 years in various roles, most recently as Treasurer.
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Shawn is the Director of Sales & Canada Country Manager for Canadian telecommunications providers at Symend. He is an essential partner to enterprises looking to transform the way they digitally engage customers, focusing on improved customer experience, retention, and reduced costs. For over 3 decades prior to Symend, Shawn has held senior leadership positions in ICT, focused on mobility access, AI, cloud, IoT and cybersecurity solutions.
Nancy joined CBV in 2009 and has held positions of increasing responsibility during her tenure, In her current role as Sr. Vice-President, Sales and Support she is responsible for all aspects of the client experience along with the I.T groups.
Nancy brings a very balanced and innovative approach to her work and to the TRMA Canada board. Her proven experience in designing and impacting high impact solutions makes her a great asset to our team.
Mackenzie is a National Account Executive at Equifax dedicated to the Canadian Telco industry. With over 20 years of experience in sales and consulting, Mackenzie has experience across multiple industries including, Automotive, Government, Technology, Human Resource Management and Telecommunications. In her current role she partners with clients to understand their business challenges and help them achieve their business goals. Mackenzie has been a member of the TRMA board since 2021.
As the Sr. Director for FICO Canada, a leading analytics and decision management company, Andrew has a proven management track record of 25+ years partnering with clients to develop solutions that meet their business needs and challenges. He specializes in the financial and telecommunications industries.
Andrew earn his BSc from the University of Toronto and his MBA from McMaster University. Andrew has been a member of the board since 2014.
Alexander has over 20 years of Telco experience and has held various roles at Bell MTS throughout his career. In his current role, Alexander is responsible for managing the collection agency portfolios as well as the live collections strategies and processes with a focus on delivering exceptional results while also providing a superior customer experience.
Alexander joined the TRMA Canada board in 2019.
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Sarah is an experienced Vendor Relationship Manager in Credit and Collections with over 20 years experience in the industry, almost 10 years spent at Rogers Communications. Sarah is responsible for managing the collection agency vendors and driving KPI performance metrics to deliver results. Skilled in portfolio management, reporting analytics and credit collections, she is ambitious and a goal driven professional. Sarah has been involved with TRMA Canada for the last 3 years, and her recent position as an active board of directors. .
With 30+ years of telco experience at Bell, 20 of which have been spent in Credit & Collections, Krista has shared her related experience with TRMA Canada since 2015. Krista currently leads the Collection Agency teams & External Partners at Bell with success in reducing bad debt through implement best in class recovery strategies and strong leadership. She is proud to be part of an association that shares relevant learning topics to the TRMA members.
Alexander has over 20 years of Telco experience and has held various roles at Bell MTS throughout his career. In his current role, Alexander is responsible for managing the collection agency portfolios as well as the live collections strategies and processes with a focus on delivering exceptional results while also providing a superior customer experience.
Alexander joined the TRMA Canada board in 2019.
Manager of Credit Risk Operations and Payment solutions at Freedom Mobile. I have 20+ years of experience in Credit Risk Management and Collections specifically in the Telecom industry. In my current role, I oversee the Consumer life cycle and manage the relationship with the credit bureaus, I have been a member of TRMA board since 2022.